Inside out is a global street art project initiated by the French artist JR. The project transforms human identity into art. Vigorously simplified, large photos of people gathered into a gigantic mosaic of images in the town scape.
The event in Borås is a so called ”group action” – a specific local happening, independent but approved by the Inside Out-project. People in and from Borås are photographed and during the No Limit Street Art festival photos are mounted to a mosaic somewhere in the city under the watchword ”We see you”.
– Inside out is a really exciting project with an important message that has gained a lot of attention and proliferation globally. We are happy to include a local version during No Limit. It creates a symbiosis between local anchoring and commitment with the international street art scene in a very positive way, says Stina Hallhagen, project manager of No Limit Street Art.
– With “We see you” our aim is to create a piece of art together with the people of Borås, a piece where its us, the inhabitants of Borås in focus. Through the tales of people we reveal each other. About every fourth of the inhabitants of Borås has parents that are born in another country or are born in another country themselves. This are experiences that are not shown enough today. We want to rupture the myth that you must have a textile worker or a peddler in the family to call be a ”real” inhabitant of Borås, says Elin Stavåsen Brokvist, ”We see you”.
No Limit is an outdoor art event inviting artists from around the world to participate in turning public spaces into an outdoor exhibition. The event is about all kinds of street art, from large scale murals to street art sculptures and installations. No Limit first saw the world in September 2014. 2015 we´re doing it again. A warm welcome to Borås, Sweden 3-6th of September 2015.
More information about We See You
– Elin Stavåsen Brokvist, +46 761-65 61 50
ABOUT THE INSIDE OUT PROJECT
Inside Out is a large-scale participatory art project that transforms messages of personal identity into pieces of artistic work. Everyone is challenged to use black and white photographic portraits to discover, reveal and share the untold stories and images of people around the world. These digitally uploaded images are made into posters and sent back to the projectʼs co-creators, for them to exhibit in their own communities. Posters can be placed anywhere, from a solitary image in an office window, to a wall of an abandoned building, or in a full stadium. These exhibitions will be documented, archived and be made available online at http://www.insideoutproject.net/. The INSIDE OUT project is a creation of the artist JR, recipient of the 2011 TED Prize (watch JR’s TED talk here).
ABOUT THE TED PRIZE
The TED Prize is awarded annually to an exceptional individual who receives $1,000,000 and the TED community’s resources and expertise to spark global change. The award offers support to build a project’s core infrastructure quickly – so that others can add their own collaborative action. The first TED Prize was awarded in 2005, born out of the TED Conference and a vision by the world’s leading entrepreneurs, innovators, and entertainers to change the world – one Wish at a time. What began as an unparalleled experiment to leverage the resources of the TED Community to spur global change has evolved into one of the most prestigious prizes. A TED Prize winner is a rare and powerful combination of someone who knows how to capture the imaginations and make a measurable impact, a visionary and a pragmatist, a dreamer and a doer. From Bono’s the ONE Campaign (’05 recipient) to Jamie Oliver’s Food Revolution (’10 recipient) and JR’s Inside Out Project (’11 recipient), the TED Prize has helped to combat poverty, take on religious intolerance, improve global health, tackle child obesity, advance education, and inspire art around the world. For more information on the TED Prize, visit www.ted.com/prize